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Trademarks -- the names and symbols that identify your business, brand and products in the marketplace -- are important assets that you need to choose carefully, then vigilantly protect.
With Trademark, you get the most up-to-date information you need to defend your creations. Learn how to:
choose distinctive marks that competitors can't copy
search for other marks that might conflict with your own
register your name or other mark with the U.S. Patent & Trademark Office (USPTO)
protect your marks from use by others and maintain their legal strength
understand and resolve trademark disputes outside the courtroom
apply trademark law to domain names and web pages
Thoroughly revised and updated, the latest edition of Trademark provides all new information regarding the latest domain names, changes to the USPTO's electronic trademark programs, new electronic forms for various marks, new information on the Federal Dilution Act -- and much more. It also includes a new glossary of trademark terms.
Includes all necessary forms and step-by-step instructions to register a mark with the USPTO.
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